When it comes to rugged outdoor boots and shoes, Merrell is one of the best. Built on a reputation for designing affordable high-performance shoes, Merrell consistently delivers quality outdoor goods at great prices. For such a popular brand, it’s hard to believe it is actually a relatively young company, founded in Vermont in 1981.
When company founders Clark Matis and John Schweizer decided to start a hiking boot company, they enlisted boot maker Randy Merrell, whose handmade custom boots were celebrated within the hiking and outdoors community. Together, the three set out to create an affordable hiking for all people. In 1983, Merrell began delivering its first product to two stores on the east coast. As sales slowly began to grow, Randy Merrell decided he enjoyed making custom boots more, and in 1986, he left the company.
By 1988, Merrell had sold over $4 million worth of products, and in 1989, the company grew rapidly, bringing a total sales figure to $6 million. When the company was bought by Wolverine World Wide in 1997, a new, lightweight sensibility was brought into the company’s new shoe designs, resulting in the Jungle Moc, which became the company’s most popular shoe.
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