Since 1997, Sanuk has been creating quirky warm weather shoes, perfect for wearing outdoors. Certainly one of the quirkiest shoe companies today, Sanuk began when founder Jeff Kelley started making sandals out of indoor and outdoor carpeting. As the buzz around these novelty flip flops grew, so did Kelley’s burgeoning business.
Soon, Sanuk became the company you know and love today. Offering a wide variety of Sanuk flip flops and shoes, each with the signature Sanuk uniqueness, Sanuk is one of today’s hottest brands. Headquartered in southern California, they continue to create great new designs while constantly improving current styles.
While it is not uncommon for shoe companies to sponsor athletes, Sanuk goes about it a little differently. Rather than find the most popular athletes, Sanuk looks for athletes who are not only incredibly skilled but also whose style and personality matches Sanuk’s sensibilities. Sanuk also prefers working with athletes who participate in less mainstream sports, like surfing and rock climbing. Some of their sponsored athletes include, Donavon Frankenreiter, Dave Rastovich, Chris Sharma, and Daniel Woods.
Sanuk strives to make footwear that reflects the English translation of their Thai brand name: fun. Using offbeat materials, great designs, and comfortable shapes, Sanuk appeals to anyone with a passion for the outdoors and a love of thoughtfully designed products.