Sunday, December 15, 2013

Where Did Adidas Sneakers Come From?

Adidas is one of the most popular brands of sneakers in the world. With sponsorships in nearly every popular sport and a constant presence in popular movies and TV shows, Adidas sneakers are a major force in the sports and fashion world. While many people believe the brand name is an acronym for “All Day I Dream About Soccer,” this is actually not true. The name comes from the company’s founder’s name, Adolph “Adi” Dassler. Here are some more facts about the history of Adidas sneakers.

Adi Dassler began producing his own brand of sports shoes in his mother’s wash kitchen in Bavaria shortly after World War I. When he persuaded famed U.S. Olympic sprinter Jesse Owens to wear Adidas in the 1936 Summer Olympics, and after Owens took home four gold medals, the prosperous fate of Adidas was sealed.

Times weren’t always rosy for Adidas. When Dassler’s brother, Rudolph, founded Puma sneakers in 1948, their hometown of Herzogenaurach was divided between Adidas and Puma supporters. The rivalry soon grew so fierce that the brothers never put their differences aside. Even though they are buried in the same cemetery, the families made sure to keep their graves as far apart as possible from each other.

Adidas sneakers continue to be the shoe of choice for many sports stars throughout the world. Players from the games of soccer, track and field, tennis, and more all enjoy wearing Adidas sneakers on and off the field. Take a look at our full selection of Adidas sneakers today at SneakerKing.com!

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